Streak Ammunition Glowing Tracer Ammo Looks Pretty Cool

I remember when all the teenage girls on YouTube were doing these whiteboard videos:

What’s next, are they going to write cute on a stack of blank cards and stare into the camera and drop them one by one to form a story? haha all kidding aside, this ammo looks like it works as intended:

The fact it’s glowing rather than burning is pretty sweet.  When they said “priced so you can afford it” in the first video I was thinking *side-eye… we’ll see*… but I looked at the site and it’s $13 for a box of 20 rounds of 9mm, which actually isn’t terrible.

It’s Patented apparently? Did they come up with a different thing than Fiocchi as been doing since at least 2011?

Thoughts?