Smith & Wesson Really Stressing Unloaded With The Latest Videos

Watch these three short videos below, and tell me they don’t go a bit overboard with the unloaded thing:

Did something happen recently involving a loaded gun from their brand?  Those videos all go out of their way to demonstrate and talk about the gun being unloaded.  Just seems odd that this would be the theme of back to back videos, when they known damn well a lot of people are buying their guns for protection and not simply to go shoot paper targets for shits and giggles at the range once a month.  If you’re NOT planning on using the gun for protection these work perfectly fine of course.  Going to your trunk… opening the gun case… finding the key to your cable lock… unlocking the cable lock… unlocking the ammo vault… loading a magazine… then loading the gun hardly works if you’re being carjacked for instance.  The bedside safe demonstration where no magazine is present and the gun is unloaded is another head scratcher…  sure that’s “fine” if you’re not planning on using it, but if you are then I don’t see how it would work either.  I like how she touched on the positioning of it though in relation to how you would grab it.  I bet a lot of people might overlook that.   The hunting one is fine if he’s throwing it in a case on his ATV and not carrying it, although I’m not sure what he means by “basically loaded”.

Thoughts?